It’s 2013 and trade shows aren’t going anywhere, so shouldn’t you start improving your trade show ROI? Get the seven tips you and your company need to start using digital technology and understand how to supplement the trade show experience — ultimately leading to stronger customer relationships, new business opportunities and profitable sales leads. (more…)
Whether it’s businesses, programs or employees, we are always excited to work with those who take their company’s mission and values to heart. Someone that goes beyond the day-to-day practices and really makes the work they’re doing and the product they’re producing mean something. Recently, thanks to our client Lincoln Electric, we had the good fortune to meet Gay Cornell, an inspiring individual that truly Makes It Mean Something. (more…)
Every year Fast Company magazine honors the world’s most innovative companies and follows that up with their Innovation Uncensored event, where the likes of you and I can learn lessons from these world-changing innovators. I attended this event in New York last week and had the opportunity to hear from the most creative, nimble, inventive businesses who are leading the march to a smarter, more connected future. (more…)
We all have one in the office, the person who likes every post, retweets every article and seems to spend their day being a social media butterfly instead of focusing on their job. You might wonder why the boss keeps this person around, but the answer is actually pretty simple, they’re probably one of the most productive people in the office. (more…)